TECHNOLOGY

In my head, eco-friendly bags usuallt mean low-priced, off-white bags with some kind of save-the-earth type of message printed on it. Obviously, I've got Anya Hindmarch's "I'm not a plastic bag" bag -the first famous eco-friendly bag imprinted in my head. Back then, they were sold for 5 pounds each in the UK. (The whole craze for the bag is another story.) But clearly with over-demand, many other designers have tried to come up with smart slogans to put on suppsedly eco-friendly bags. I've managed to ignore that trend up until two weeks ago, I found this (literally) happy-looking bag in my mum's paper shopping bag.

No, my mum didn't buy it. She bought a jacket and the bag was a gift for shopping at Seibu, a department store in Hong Kong. We didn't think anything of it until we got home and discovered a HK$500 price tag on it. Wait, $500?! Yup, that was our reaction. We were kind of confused with why this bag would cost $500 in the first place and why the department store gave it away as a gift. I mean sure, the green smiling tree is sort of cute and it does have Moschino printed on it, (-as we all know, anything with a brand name printed on it allows it to be priced above what we think it ought to be worth,) but is it really worth 500hkd? (-500hkd is around 64usd or 30 pounds.) My point is not that I'm complaining about wasting my money on it because it was free, but that who would pay that much for it in the first place? And what you may not be able to tell from the photo is, this bag is small! It is probably the most impractical eco-friendly bag I have ever seen. Even the "I'm not a plastic bag" bag is more practical since it was wide (making up for it's lack of depth.) Plus, there was no message tag attached and the saleslady didn't even explain the point of the bag. Perhaps the proceeds of the bag goes to an unmentioned charity?

Anyway moving onto the Feed Bag. BG blogged about the first style last April. Recently, Lauren Bush released Feed 2 Bag. I have to admit the reason I looked it up was because I was surprised by the 50pound price tag when I saw it in Tatler magazine. But after reading the Harrods website, I am actually convinced it is worth it -According to Harrods' website, "each Feed 2 Bag sold will provide a year's worth of lunch meals in school for two children in need" for the UN World Food Programme's school feeding program. As for the design, it is reversible and made of 100% organic fair-trade material. OK, I can't claim to fully appreciate how 'green' the material is, but the cause actually sounds solid and worth it. I'm assuming people use these eco-friendly bags as their grocery-shopping bags, not to replace their Chanels, so even though it's not supremely stylish, it looks fit for the job, (although I would much prefer one that didn't have "Harrods" imprinted on it.)